Latest Research

164 results found

Foundation Maps for Media Funding

Jun 28, 2016

Media Impact Funders;

This report offers an overview of Foundation Maps for Media Funding, a free, interactive mapping and research tool that shows the full scope of philanthropically-funded media projects worldwide since 2009. Developed by Foundation Center and available on the Media Impact Funders' website, this new tool enables users to see, understand, and dig deep into the numbers, networks, and trends surrounding media and philanthropy.

Communicating Global Giving: The Power of Communications in the New Era of Philanthropy

Jul 06, 2015

Portland Communications;

How can philanthropists use communications to shape debates, unlock resources, and change behaviours? "We have entered, as Kofi Annan writes in his foreword, "a new age of philanthropy and the sick, the poor and the vulnerable are benefitting". It is an era defined by what Matthew Bishop and Michael Green in 2009 dubbed "philanthrocapitalists" - a new generation of high-net-worth individuals using their wealth for public good. Six years later, in the US alone, the ten largest grant-making foundations have assets valued at over 120 billion dollars. In this publication, we look at philanthropy exclusively through the lens of communications. We look at a range of issues -- from cultural attitudes to philanthropy to the power of big data. We examine how philanthropists are using communications to shape debates, unlock resources and work to change behaviours. And, in a ground-breaking study, we detail how philanthropists are harnessing social media. In our experience, those managing communications for philanthropic ventures often face bigger demands and challenges than many of their counterparts in similar roles in business or government. " - Toby Orr

Extending Reach with Technology: Seattle Opera's Multipronged Experiment to Deepen Relationships and Reach New Audiences

Mar 10, 2015

Wallace Foundation, The;

This case study describes the Seattle Opera's four-year-long effort to test which kinds of technology channels work well in audience engagement. Its experiments with technology included a simulcast of Madama Butterfly at an 8,300-capacity sports arena, interactive kiosks in the opera house lobby and online videos that took viewers behind the scenes of the opera's signature production of Wagner's Ring cycle. Every season employed at least some winning engagement tools, driven in large part by the company's efforts to gather information before determining what applications to use. Although the majority of the tools were most effective at enhancing the experience of patrons who already had a deep connection with the company, the simulcast, in project's fourth year, also brought in opera newcomers. One important lesson from the work was that effective strategies required the involvement not just of the marketing department, but of the entire organization, including its union representatives.

Above and Beyond: Looking at the Future of Journalism Education

Mar 05, 2015

John S. and James L. Knight Foundation;

Since the turn of the 20th century, the nation's colleges and universities have successfully prepared American journalists. From high-brand Columbia University, to entrepreneurial Arizona State, to the personal-touch liberal arts of Hiram College, academia has in diverse but effective ways adapted to meet the changing needs of the profession it serves. But as the news-and-information ecosystem morphs to digital first, many of the nation's most prestigious programs are scrambling to keep pace.

Funder Perspectives: Assessing Media Investments

Jan 23, 2015

Media Impact Funders;

How are funders evaluating the outcomes of the media productions and campaigns that they support? Over the past five years, this question has informed a growing array of convenings, reports and research initiatives within the philanthropic sector, driving the emergence of a small but increasingly visible field of analysts and producers seeking to both quantify and qualify the impact of public interest media. These examinations have stimulated debate among both funders and grantees. Calls for the creation of a single media impact metric or tool have been met with both curiosity and skepticism. Those in favor of impact analysis cite its strategic usefulness in this moment of myriad new and untested media platforms, the importance of concretely tying mission to outcomes, and the need to justify media investments rather than programmatic ones. Detractors raise concerns about how an excess of evaluation might stifle creativity, needlessly limit funding to those projects whose short-term impact can be conclusively proven, or simply bog grantees down in administrative tasks that require entirely different skills, as well as resources. However, these debates have taken place in somewhat of an information vacuum. To date, the conversation about media impact has been led by a limited group of foundations. Little substantive information is available about how a broader range of funders address questions of evaluation. This research project aims to help fill that gap. The report, Funder Perspectives: Assessing Media Investments explores the multiple and sometimes overlapping lenses through which grantmakers view media evaluation, and confirms that there are still many unanswered questions.

The IRS and Nonprofit Media: A Step Forward Toward Creating a More Informed Public

Jan 01, 2015

Council on Foundations;

This is a follow up to the 2013 report, The IRS and Nonprofit Media: Toward Creating an More Informed Public and reviews the current state of IRS determinations and rules surrounding nonprofit media organizations. Nonprofit media organizations are making vital contributions to society by providing coverage on important public topics that are being abandoned by commercial organizations, such as investigative and in-depth pieces on the state of health care and schools or stories that explore the experiences of minority, ethnic, or low-income communities. Although nonprofit media organizations are providing news and information that is useful to individuals and beneficial to communities, the field would continue to benefit from updated IRS guidance on the standards for their exemption as well as a checklist to help them prepare exemption applications.

Decoding the Net Neutrality Debate: Media, Public Comment and Advocacy on the Open Internet

Dec 19, 2014

John S. and James L. Knight Foundation;

The debate over regulation of the Internet may be one of the most important of our day. Companies that have invested billions in Internet infrastructure contend that they need the ability to manage their networks, prioritizing some content over others to maintain service, and charging for higher speeds. Advocates of net neutrality see the Internet as a utility, essential for individual learning, working, civic participation and free expression, as well as economic competition and innovation -- too important to have fast lanes and slow lanes, with the fastest speeds going to the highest bidder.The debate intensified this year, when the Federal Communications Commission invited public comment on new proposed regulations that stop short of the standards demanded by net neutrality advocates. The call elicited 3.7 million comments, as well as a storm of debate on Twitter and an avalanche of press coverage. Subsequently, President Barack Obama aligned with net neutrality supporters,but the new rules remain to be written. The technical complexity of Internet regulation, and lack of direct historical precedent, make it difficult to engage the public in an informed debate and develop regulations that will remain effective over time. To tackle these challenges, both policymakers and citizens need to better understand public opinion, amid a torrent of organized advocacy from both sides. Knight Foundation partnered with Quid, a data analytics firm, to separate the signal from the noise.

Philanthropy and the Social Economy: Blueprint 2015

Dec 09, 2014

GrantCraft; Stanford Social Innovation Review; Stanford PACS; Betterplace Lab;

This report is an annual industry forecast about the social economy - private resources used for public benefit. Each year, the Blueprint provides an overview of the current landscape, points to major trends, and directs your attention to horizons where you can expect some important breakthroughs in the coming year. This year, the horizons have been broadened to include insights from 14 countries other than the United States, possible due to a new working relationship with Betterplace lab in Berlin.

Communications Strategies That Fast Track Policy Change

Sep 05, 2014

California Endowment; Media Impact Funders; Hershey Cause Communications;

Partnering with Media Impact Funders for Communications Strategies that Fast Track Policy Change, The California Endowment aims to identify and share examples that use media and communications grantmaking to create a more receptive environment for dialogue about potential solutions, build public momentum and generate political will for policy change.

Mapping Digital Media: Global Findings

Sep 01, 2014

Open Society Foundations;

The Global Findings of the Mapping Digital Media project assess these and other forces affecting digital media and independent journalism worldwide. Researched and written by a team of local experts, the 56 country reports, from which these Global Findings are drawn, examine the communication and media environments in 15 of the world's 20 most populous countries, covering more than 4.5 billion of the world's population, and in 16 of the world's 20 largest economies.