3 results found
Presents a case study of the Ford Foundation's success in framing the launch of an initiative as more than a transactional news item and communicating its risk-taking and innovative approach. Identifies media relations strategies and ripple effects.
Summarizes a study of the link between adolescents' exposure to television advertising for healthy and unhealthy foods and rates of obesity. Compares data by type of food product and race/ethnicity.
Examines foundation opportunities and techniques to leverage social change goals through the use of communications media. Part of the series Practice Matters: The Improving Philanthropy Project.
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