The aim of this guide is to help you get your message across to a wider audience when talking about sustainable development and the post-2015 development agenda. For each communications objective you may have a number of target audiences, but each individual message should clearly target one audience. Differentiating between types of audience is important. It helps you focus your message and the methods you can use to get it across.
- Copyright 2014 CIVICUS - World Alliance for Citizen Participation, Stakeholder Forum, UNDESA, Sustainable Development 2015 Programme.