The Traffic Factories: Metrics at Chartbeat, Gawker Media, and The New York Times

May 07, 2015 | by
  • Description

Tow Center for Digital Journalism fellow Caitlin Petre shares her report—an effort to "understand how people and organizations are producing, interpreting, and using metrics." She¬†conducted an ethnographic study of the role of impact metrics in contemporary news by examining three case studies: Chartbeat, Gawker Media, and¬†The New York Times.